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Broadway at the Beach News

Broadway at the Beach New Merchants for 2015


Contact: Jamie Wilburn or Lei Gainer, LHWH PR
(843) 448-1123 or email
Virtual News Room: for press kit and photos


South Carolina's Largest Festival Marketplace Adds New Apparel And Gift Shops, Nightlife and Attractions To The Entertainment Center

March 20, 2015, Myrtle Beach, S.C. — South Carolina's number one visited attraction, Broadway at the Beach (, is announcing several new merchants premiering in 2015.

Country Roads Bar & Grill will open this spring and is located in Celebrity Square. A restaurant and bar, Country Roads will host live entertainment by country and southern rock bands and solo artists. Country Roads will also feature a full menu that includes a variety of appetizers, salads, entrées and more.

Earthbound Trading Company recently opened in Heroes Harbor near Margaritaville. It offers earth-themed women's clothing, footwear, home décor, hand-crafted ethnic and nature-related gifts. Marbles: The Brain Store, scheduled to open in mid-May, will be located near Center Court. It will offer brain games, board games and various gadgetry designed to educate and entertain.

Dinosaurs The Exhibition recently opened in Heroes Harbor. This family-friendly, interactive exhibit features full-scale, animatronic dinosaurs. From tyrannosaurus rex to triceratops, visitors can see these magnificent beasts up close.

Other new exhibits and shows added this season include Palace Theatre's Carnival of Magic, and the Slime exhibit at Ripley's Aquarium. In addition, WonderWorks will debut it's newest Forensic Science exhibit which provides interactive fun, with a large focus on science education.

Several existing tenants have or are in the process of renovating and remodeling their stores for the upcoming season including A Silver Shack, Tiki Jim's, Broadway Magic and It'Sugar.

"Broadway at the Beach works hard throughout the year to attract new and exciting shopping, dining and entertainment for our guests to enjoy," said Patrick Walsh, senior vice president of asset management with the Burroughs & Chapin Company, Inc., parent company of Broadway at the Beach. "For 20 years, we've provided a fun atmosphere for the entire family, where their good times become lasting memories. "

For more information about Broadway at the Beach, visit, call 1-800-386-4662, or follow on Facebook, Twitter, Instagram, Pinterest, Google+.

About Broadway at the Beach

Broadway at the Beach is the largest festival entertainment complex in South Carolina. A $250 million attraction, set on 350 acres in the heart of Myrtle Beach, Broadway features three theaters, over 20 restaurants and eateries, and more than 100 specialty shops, as well as attractions, nightclubs and hotels, all surrounding the 23-acre Lake Broadway. A past recipient of the South Carolina Governor's Cup, it was deemed the state's best travel destination by the South Carolina Department of Parks, Recreation & Tourism. More than 14 million people visit Broadway at the Beach annually, making it the #1 visited attraction in South Carolina.

Among Broadway at the Beach's restaurants are Hard Rock Café, Planet Hollywood and Jimmy Buffett's Margaritaville. Broadway at the Beach is also home to three hotels, Hampton Inn, Fairfield Inn and Holiday Inn Express, plus WonderWorks, Legends in Concert, Ripley's Aquarium, Palace Theatre, Carmike's Broadway Cinema 17 (featuring BigD Ultimate Movie Experience), and Celebrity Square, a New Orleans-inspired nightclub district.